How to Stop Pissing Off Your Designer
How do you get a designer to talk at a cocktail party? Ask them what non-designers do that drives them crazy. It didn’t take much coaxing...


16 of the Most Creative Business Card Designs From Agencies
The business card isn't dead yet. As long as there are parties, industry events, and networking opportunities, there will be business...


5 Strategies to Build Trust and Sell Through Email
Originally published on Hubspot.com It’s every marketer’s dream: send an email out to hot prospects and get a flood of positive...


What to Do When You Don't Trust Your Client
Years ago, my Ammirati & Puris colleagues presented a final version of a television commercial we were creating for Compaq Computer (now...


e-Cigarette Advertising and Commercial Free Speech
In the words of former baseball player and philosopher Yogi Berra, “It’s like déjà vu all over again.” California Senator Barbara Boxer...


The Good, Bad and the Moments That Make You Scratch Your Head
Our fourth annual big game review took place at the historic Frida Cinema. The large movie stage was a perfect backdrop to host our...


Hitting the Highlights of AAFOC Digital Debate
In the not too recent past, a special digital debate was unfolding at the Gigasavvy agency. Key presenters shared the stage to answer...
The Worst Superbowl Ads of 2015.
Let’s face it. Ugly can be expensive. Really expensive. Score of agencies and clients primp and pride fully show off their amazing...